Gossip Girl: Lily and Bart's Wedding Website

BuddyTVDebbie · 05-15-2008, 06:45 AM

Gossip Girl is one of those genius shows that know how to utilize all sorts of media platforms to create buzz. Through initiatives like the Gossip Girl Second Life video game and the racy OMFG ad campaign, not to mention that the show's audience veritably brims over with tech-savvy, it has become one of the most downloaded television programs on iTunes. I just recently discovered another bit of guerilla advertising to promote the season finale – Lily van der Woodsen's and Bart Bass' wedding website, http://lilyandbart.weddingwindow.com.

I encourage you all to browse the site. It has all the clichés one could possibly hope for in a wedding website, like those platitudes about true love and happiness. You what I'm talking about: the ones that make you roll your eyes or throw up a little in your mouth. But this entire website is so blissfully tongue-in-cheek and rife with dramatic irony that I experience nothing but pure enjoyment while perusing through all its pages.

To read the rest, click here.

BuddyD · 05-15-2008, 02:31 PM

This is an awesome marketing move. You're right, the guestbook comments are the best part. I really see no chance of Lily and Bart getting married. Maybe Rufus will decide to be all dramatic and stop the wedding.

padackels · 05-15-2008, 05:47 PM

They need many, many, many more moves....considerring that Dawn Ostroff's baby ain't raking in the HIGH RATINGS the cw was and has been praying for....but with an OMFG ad....they better not be praying to God All Mighty....and they'd better be on their knees looking down below to Hell's fire????

hikinggirl70 · 05-15-2008, 08:51 PM

I can't wait to see the finale and it sounds like there is going to be many things taken place. I hope Rufus does stop the wedding since they are still in-love with each other. Their kiss was so passionate and was not a good-bye but stay with me forever. We will see on Monday how it all turns out.

05-15-2008, 11:03 PM

I agree with BuddyD. I don't think Lily and Bart are gonna tie the knot at all.

jennyalvarado3 · 05-19-2008, 05:28 PM

lily and rufus! i can't belive she's getting married with bart

e.giftshoppe · 05-19-2009, 01:54 AM

It was really an unexpected moments.
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05-19-2009, 01:54 AM	#7
e.giftshoppe Junior Member Join Date: May 2009 Posts: 3	It was really an unexpected moments. ____________________ Please Read Forum Rules about Signatures, Thanks... Smiley Last edited by smileyone : 05-19-2009 at 02:39 AM.

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05-15-2008, 06:45 AM	#1
BuddyTVDebbie Administrator Join Date: Aug 2007 Posts: 1,028,883	Gossip Girl is one of those genius shows that know how to utilize all sorts of media platforms to create buzz. Through initiatives like the Gossip Girl Second Life video game and the racy OMFG ad campaign, not to mention that the show's audience veritably brims over with tech-savvy, it has become one of the most downloaded television programs on iTunes. I just recently discovered another bit of guerilla advertising to promote the season finale – Lily van der Woodsen's and Bart Bass' wedding website, http://lilyandbart.weddingwindow.com. I encourage you all to browse the site. It has all the clichés one could possibly hope for in a wedding website, like those platitudes about true love and happiness. You what I'm talking about: the ones that make you roll your eyes or throw up a little in your mouth. But this entire website is so blissfully tongue-in-cheek and rife with dramatic irony that I experience nothing but pure enjoyment while perusing through all its pages. To read the rest, click here.

05-15-2008, 02:31 PM	#2
BuddyD Senior Member Join Date: Nov 2007 Posts: 1,005	This is an awesome marketing move. You're right, the guestbook comments are the best part. I really see no chance of Lily and Bart getting married. Maybe Rufus will decide to be all dramatic and stop the wedding.

05-15-2008, 05:47 PM	#3
padackels Senior Member Join Date: Sep 2007 Posts: 539	They need many, many, many more moves....considerring that Dawn Ostroff's baby ain't raking in the HIGH RATINGS the cw was and has been praying for....but with an OMFG ad....they better not be praying to God All Mighty....and they'd better be on their knees looking down below to Hell's fire????

05-15-2008, 08:51 PM	#4
hikinggirl70 Senior Member Join Date: Feb 2008 Location: Farmingdale, NY Posts: 546	I can't wait to see the finale and it sounds like there is going to be many things taken place. I hope Rufus does stop the wedding since they are still in-love with each other. Their kiss was so passionate and was not a good-bye but stay with me forever. We will see on Monday how it all turns out.

05-15-2008, 11:03 PM	#5
oxbroken Posts: n/a	I agree with BuddyD. I don't think Lily and Bart are gonna tie the knot at all.

05-19-2008, 05:28 PM	#6
jennyalvarado3 Junior Member Join Date: May 2008 Posts: 2	lily and rufus! i can't belive she's getting married with bart